Partnerships Guide

🎥  Current Partnership Options

Feature Episode Commission: We invite you to collaborate with us as we write, produce, edit and deliver a full-length video (typically 20-30 minutes), which is published to our flagship YouTube channel, Climate Town. For the sections of the video directly related to your messaging and campaign, we submit script and video edits for your fact-checking and approval.

By identifying an upcoming episode topic that aligns naturally with your campaign’s key goals, we’re able to craft a story that’s authentic to our channel’s ethos and likely to resonate with our sizable and dedicated audience. We then focus that enthusiasm toward a compelling call to action that aligns with your campaign’s key goals and encourages viewers to learn more about and engage with your campaign. 

Examples: The Troll Army of Big Oil (Evergreen Action),Natural Gas Is Scamming America (Climate Power & Canary Media)

Feature Episode Sponsorship: We feature your message as an integration in a feature length Climate Town episode, similar to a traditional ad placement. You provide talking points and a key call to action and we write and produce the segment and include it as a “baked-in” messaging break within the episode itself, which will likely be focused on a primary topic unrelated to your campaign.

Example: How Oil Propaganda Sneaks Into TV Shows (Ground News)

Short-form Video Commission: We produce and publish an entertaining short form video (max. 60 seconds), which succinctly highlights a key component, action, or resource related to your campaign. The video is posted on our social media channels (e.g. YouTube Short, Instagram Reels, etc) with an option for collaborative posting with your social media channels, if possible on relevant platforms.

Example: The EPA Actually Needs Internet Comments (Evergreen Action)